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About the Webinar

In these disruptive times designing robust and effective digital customer experiences is essential for any organization to succeed. Exceptional customer experience (CX) leads to improved client retention and revenue growth. Many organizations are deploying AI and other technologies in order to improve their CX. By attending this webinar series you will learn about:

  • ROI of marketing and CX technologies
  • Trends in CX
  • How AI can help brand competitiveness

  1. Chief Marketing Officers
  2. Chief Digital Officers
  3. Chief Information Officers
  4. Chief Executive Officers
  5. Marketing Directors
  6. Marketing Managers
  7. IT Managers

Schedule Detail

  • 13:30-14:00 PM

    Networking Lounge

  • 14:00-14:05 PM

    Opening Remarks

  • 14:05-14:30 PM

    PRESENTATION: Improving Customer Experience with AI

  • 14:30-14:55 PM

    PRESENTATION: AI Enabling Uptime - Driving CX

  • 14:55-15:30 PM

    Question & Answer Session

  • 15:30 – 16:00 PM

    Networking Lounge

Meet Our Speakers

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Aditi Ravi

Head of Channel Sales - Middle East & Africa at Freshworks Inc.

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Regional Lead - Middle East & Africa at Freshworks Inc.

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Eldon Phukuile

Director Customer Experience at The CX Group.

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Shane Petersen

Managing Director at Origo Africa

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Charl Muller

Head: Personalisation Centre of Excellence, Standard Bank Group CHNW


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Our Sponsors

Freshworks provides intelligent customer engagement software for businesses of all sizes, making it easy for teams to win customers for life. Freshworks SaaS products are ready to go, easy to use and offer quick return on investment. Headquartered in San Mateo, California, Freshworks has a dedicated team operating from 13 global locations to serve customers throughout the world. For more information visit

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